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Explore the ideas behind lasting change

Deeper learning

Go deeper into the thinking

Explore different perspectives

Explore people, resources and established thinking on leadership, behaviour, power and workplace culture through a hospitality lens.

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Explore the Good Apple Effect

Fairness pays

Explore the link between fairness with recruitment, retention,
productivity, guest experience and commercial performance.

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Read our open letter

An open letter to everyone in hospitality from The Good Apple Effect.

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Try the Toothbrush Test

A simple question, asked twice a day, that can change the way you see yourself.

Take the test

If you’ve experienced bullying or misuse of power, support is available.

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